What changes in daily work
Flower businesses depend on a fast response and recurring important dates. CRM connects the order, recipient, delivery and follow-up communication.
Solution scope
- Orders with complete bouquet details
- Date, address, recipient and delivery status
- Occasion reminders and repeat offers
How the result is accepted
At the start we agree measurable criteria, owners and project boundaries. Switching software on is not treated as a completed implementation: the team verifies real scenarios, data and the customer’s next action.
Complete order details and occasion-based repeat business
The order record retains preferences, bouquet contents and budget, card text, sender, recipient, address and delivery window. Salespeople and florists work from the same agreed information.
After fulfilment, CRM can remind the team about an important date and prepare a segment for a relevant offer. Flower inventory remains in a specialist system and is connected when required.
- Fast enquiry assignment during peak days
- Confirmation, preparation and delivery controls
- Purchase, occasion and permitted-communication history