← Blog

Five CRM integration risks

Why data exchange fails and which decisions are required before connecting 1C, a website and messaging channels.

An integration is an agreement about data ownership, format and direction, not merely an API connection.

What to verify

  • How each system identifies the same entity.
  • Which system is allowed to change a field.
  • What happens during an error or outage.

An exchange log and repeatable test scenario should exist before production launch.

WA